Memo Sample

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(Flyer Images Also Below)

Summary & Context

This memo provides my critique of an advertising flyer (pictured below) for the Pabst Mansion.

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This assignment required me to identify the flyer's strengths and weaknesses and suggest improvements.

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I designed this document to maximize its readability and organization.

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Document Design Decisions

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I chose to segment the document and create sections based on each requirement to make the document as navigable as possible. Readers can pick and choose which sections to look at.

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I used spaces between paragraphs to break up and order the text for readability.

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In the final section, "Recommendations," I chose bullet points to make each suggestion clear and independent. Like a checklist, doing so makes it easy to ensure each step is completed.

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